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Why Marketing Departments are Managing Company Websites

Why Marketing Departments are Managing Company Websites

When looking at a company, channels are often categorized by their generic job description - For example, the marketing team is in charge of the organization’s branding, finance is the management of numbers and IT is the oversight and maintenance of all computer networks. While these overarching explanation do stand true, many businesses are shifting responsibilities across departments in order to maximize functionality, and who manages the organization’s website is one of them.
Tuesday, December 04, 2018/Author: Chris Alex /Number of views (4347)/Comments (12)/ Article rating: No rating
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