Every CIO knows that finding the right candidate is hard work. Top candidates are often considering multiple offers, putting additional pressure on employers to do something to stand out. An ongoing relationship with a recruiter such as SNI Technology ensures that you have top candidates at your fingertips. At SNI Companies, we have the most success recruiting top-tier candidates when we are able to “sell” positions - not inform candidates about your organization and opening – but actually sell them. By selling, I mean tailor communications so your desired candidate feels understood and valued. The following are three steps you can use to sell your next IT job opening: